Many auto giants had planned to transition to fully electric vehicles in the coming years. However, the lack of demand has caused them to postpone these plans. Today, it was revealed that Ford will make a similar move.

US based company, normally Only electric cars in Europe by 2030 He planned to sell it. This plan was announced in 2021. In 2026, they were going to make all their local models plug-in hybrids. However, these plans have changed.

Lack of demand has prevented Ford from switching to fully electric vehicles in Europe

Marin Gjaja, COO of Ford’s Model E electrification division, told Autocar that going all-electric in Europe by 2030 will benefit both their customers and themselves. It won’t be a good option he claimed.

According to Gjaja, who says Ford’s plans are too ambitious, the reasons for abandoning it are, as you can imagine, the for electric vehicles Not enough demand. The manager believes that the high cost of electric vehicles and the decline in government incentives are effective in curbing demand.

Gjaja, vehicle with more than one powertrain He also stated that his approach would be effective in staying competitive, especially in Europe. The company therefore both combustion engines, fully electric and hybrid models He thinks it is a much better option to offer.