Here are the psychological fundamentals that are either very interesting or still not resolved interesting phenomena:

1. Coolidge Effect

In experiments with mice, a male mouse mated with a single female after a while It seems that he has stopped responding to the female. But just at this point, if a new female is added to the environment, the male mouse becomes very sexually active again as if nothing happened and begins to mate with the new female.

This condition is also observed in various animals. also found in women, but to a lesser extent. This effect is thought to be at the root of deception in humans.

2. The Barnum Effect

This psychological concept is explains why horoscopes and horoscope interpretations suit us. Accordingly, the horoscope interpretations we read are prepared to suit most people.

For example, the emotional nature of Cancer zodiac sign is basically of all constellations may apply to humans. Or the knowledge that your business will improve this week, in fact, any person can be considered valid.

The same goes for the style “You are a social person, but you also like to spend time with yourself”. comprehensive Since positive phrases please all people, they describe not only you, but basically everyone. So these kinds of comments seem to suit you; because it actually suits most people anyway.

3. Misleading effect

In this psychological effect, which is mainly used in economics, as people are presented with two options, to highlight another option. An alternative is offered as an alternative.

For example, do you sell a small coffee for 25 TL and a large coffee for 30 TL in a coffee shop; people can turn to small size coffee. However, if you add medium coffee and this coffee sells for 28 TL, You will see that the sale of large sizes of coffee has increased considerably.

This option in humans creates a misleading effect and even if he would normally buy a small size, he thinks: “If I buy a large size, it will be very beneficial compared to the medium size, I will do it like this”.

4. The escalator effect

If you are someone who often takes escalators, you trip over stepping on a standing escalator and perhaps you have experienced that your balance is momentarily disturbed.

So why do we experience such awkwardness when a standing escalator is no different from an ordinary staircase? It is like that because; is that in our brain the movement of the escalator is strongly formed.

When the brain takes the first step on the escalator, even if the stairs are stationary. it doesn’t feel like a normal ladder and sends out signals as if you were stepping on a moving ladder. But when no movement is detected, it is clear that something is wrong and the balance has been upset.

Here the control of the subconscious is so strong that when you take the first step on the standing ladder, you have to be very serious to keep your balance. You may not even be able to concentrate.

5. Influence of foreign race

If this is psychological concept comparing people of different nationalities meets the situation. Comparing all the people of the Far East with each other is a good example of this situation.

When this situation occurs facial recognition area of ​​the brain It is shown that he is not good at distinguishing people of different races from each other, but much better at recognizing people around us and our own race.

6. Door sill effect

Our brain, when we try to recognize the new environment and adapt when we change the environment, enters a small-scale renewal process in the meantime. We can lose information that was in our mind a few seconds ago.

This temporary memory loss, especially when you move from home to another room “What was I going to do?” If you ask yourself the question, it means that you have witnessed it at least once.

7. Rebound effect

According to this phenomenon, people become so attached to their beliefs or to what they accept that it shows that what they know is wrong. even if concrete evidence is provided They stick to their beliefs by rejecting the evidence rather than accepting it.

This is very unfounded and blind beliefs makes it much deeper.