A Christmas tradition that we have practiced since childhood, with traditional letters written to the Three Kings or Santa Claus, naturally takes on new forms. On Tik Tok, young users are following a meme that consists of presenting gift lists as has always been done, but presented in much more innovative ways, to the point where the list itself is a gift.

More than 200,000. The hashtag #Christmaswishlist has been used almost 200,000 times. It’s not the only social network on the rise: searches for “shopping wishlist” on Pinterest are up 950% compared to last year. And the point is not only in how it is reflected in social networks, but also in the methods of conveying the content of the lists to those who are interested, that is, those who have to give gifts.

Generation Z without complexes. Perhaps out of humility, digital natives have naturalized the communication of gift lists that previous generations did not display with such gusto. This article from The Guardian analyzes the tradition and compares the taboos between different generations when making gift lists public: “There are studies showing that “people appreciate gifts they have explicitly requested, rather than surprises, unsurprisingly.” In the same article, cultural analyst Casey Lewis says, “I understand there are capitalist and consumer concerns, but to me, it’s a lot of fun to see what people want,” noting that for the Zetas, the stigma associated with the lists has disappeared. something that spanned previous generations.

Wish list improved. It’s no surprise that members of Generation Z are using all kinds of tools to strengthen their lists. It’s best to see that no matter how much advanced technology they inject, no one is immune from the sin of excessive visuals, and with or without a screen, we’ll find a good portion of inhumane Christmas carols, gifs. hard fucking and Christmas card aesthetics at an affordable price.

• Powerpoints: Like this, like this, like this or this. Endless guilty pleasures, of course: thinking about the size of televisions on which presentations are shown, computers or the prices of gifts is the real gift those of us who watch the lists will receive.
• Canva or Pinterest: It’s very similar to Powerpoints (as seen here or here), but tutorials abound here, as the popular and affordable design website is full of thematic templates. Pinterest’s Mixes section does the same thing.
• Gift: A very popular app used to create wish lists of desirable gifts, basically the wish list that digital stores like Amazon have included since the beginning of time, but with purchase links to each type. of stores.

Ideas for wish lists. Of course, these are all ideas for your own wish list, but also for those who don’t know what to give. A simple look at the hashtag wish lists It will offer a wealth of advertisements of all types (overt, covert and involuntary) as well as providing plenty of ideas for the uninformed who leave everything to the last minute.

Title | Donovan Dean Photography on Unsplash

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