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Sony may exit China smartphone market

  • March 8, 2024
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Japanese technology giant Sony may be planning a big change in its smartphone strategy. Multiple reports in Chinese media suggest that the company may be considering exiting the

Sony may exit China smartphone market

Japanese technology giant Sony may be planning a big change in its smartphone strategy. Multiple reports in Chinese media suggest that the company may be considering exiting the competitive Chinese smartphone market.


According to a report by mydrivers, Sony will not launch its next Xperia smartphone in China and its mobile division may exit the Chinese mainland market altogether. The exact reason for this move is not yet clear, but it may be because Sony’s smartphones are trying to gain a large market share in China.

Sony’s journey into the Chinese smartphone market began with its acquisition of shares in Ericsson more than a decade ago. Although initially successful, Sony struggled to keep up with the competition. As a result, Sony now only has a small share of the Chinese smartphone market.

Despite the disappointment, an exit from China will not end Sony’s presence in the mobile industry. Sony’s expertise in smartphone camera sensors will continue to make it a major player in the market. However, note that Sony has yet to officially confirm or deny this information. Until then, any changes regarding the availability of Sony phones in China will remain speculative.

Sony Xperia smartphones of the future

As for the upcoming Sony Xperia smartphones, there are rumors that the Xperia 1 VI and 5 VI will be coming. A previous report suggested that Sony was planning to include the world’s first in-camera digital signature technology in its next-generation Xperia phones.

This feature will allow users to digitally sign photos directly inside the camera, ensuring the authenticity of photos and preventing counterfeiting.

Another report in January provided possible camera specifications for the Xperia 1 VI, mentioning 48-megapixel sensors for all three lenses. However, we do not have any details on when and where these devices will be released.

Source: Port Altele

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