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It doesn’t look like good times for the smart TV market. As we were able to learn thanks to the Xiaomi Today team, a complete report on global
It doesn’t look like good times for the smart TV market. As we were able to learn thanks to the Xiaomi Today team, a complete report on global Smart TV shipments around the world was recently released and the data They are not particularly encouraging for almost any brand competing in the market in question..
In fact, one of the top five manufacturers leading the shipping chart three significantly reduced their sales compared to the same period last yearand only Xiaomi and HiSense have managed to increase their numbers these days thanks to a price-quality ratio policy that obviously works very well.
As we’ve told you, it’s clear that the data isn’t particularly good for almost every brand. In fact, this data shows us that in 2022, worldwide Smart TV shipments totaled 202.5 million units. represented a 5.6% year-on-year decline.
So that we can put ourselves in context, these are the worst data in this category in the last ten yearsThat is to be expected given the global economic situation that is going through right now. Also, estimates show that In 2023, these sales will decrease even more.So it looks like this market hasn’t bottomed out yet.
As for Xiaomi, The Asian company managed to increase its international sales by 5.4% compared to the same period of the previous year. and thus managed to become the fifth producer in the ranking. These data were especially supported by markets such as Western Europe and Latin America, where the brand managed to increase its shipments by more than 12%.
Samsung continues to be the manufacturer with the largest market share, with a total sales of 39.5 million units. fell 5.6% year-on-yearSomething replicated in other top brands like LG and TCL.
However, Xiaomi is not the only one who has managed to increase its numbers in this ranking since then. HiSense managed to rank second worldwide with a total sales of 24.4 million units. and especially with 15.5%, it was the highest annual growth in this period.
Source | XiaomiToday
Source: Mundo Xiaomi
Alice Smith is a seasoned journalist and writer for Div Bracket. She has a keen sense of what’s important and is always on top of the latest trends. Alice provides in-depth coverage of the most talked-about news stories, delivering insightful and thought-provoking articles that keep her readers informed and engaged.
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