It’s not easy to produce cars that hundreds of thousands of people around the world will buy as fans. Moreover, in this day and age when technology is witnessing a new development that leaves our jaws open every day, perhaps the most insignificant function of cars is to “keep us going”. When it comes to cars, this is one of the first brands that comes to mind. Mercedes BenzHow does , for “better” cars?
In an interview with Car and Driver magazine, Markus Schäfer, head of technology development at Mercedes-Benz, said that Mercedes-Benz works every year to develop the cars of the future. $7.4 to $8.4 billion He states that a budget of 100% to 100,000 will be released for research and development activities. A large part of this budget is spent on the design and engineering of cars that come onto the market every year, but the Future Technologies Laboratory in Stuttgart also has a large budget to work on technologies that we may experience 10 years later.
Mercedes-Benz is going to turn the windshield of its cars into a screen

A significant part of Mercedes-Benz’s R&D efforts consists of augmented reality, mixed reality and virtual reality. Company, augmented reality turning vehicle windshields into a transparent screen; The aim is to display information that the herds need to follow at all times, such as navigation and vehicle information, directly on the windshield, as if it were part of the real world.

Mercedes-Benz is also doing serious work in the field of renewable energy and sustainability. Reducing energy consumption in autonomous vehicles, optimizing battery performance of electric vehicles and flexible solar coating technology that allows panels to be applied to the vehicle surface are the main topics. Special covering the outside of the vehicle with solar panels Their work aims to enable electric cars to run exclusively on solar energy during normal daily use. In other words, the aim is to reduce commuting and work-to-home costs to almost 0.
Follow Webtekno on X and don’t miss the news