When Cupra is mentioned, most car enthusiasts think of sporty looks and stylish design. And of course performance.
Agree ”The meaning of the name Cupra Have you ever thought, “What’s wrong?” To find out, we have to take a short journey through the history of the brand.
As you know, Cupra was a sub-brand created by SEAT for its performance models.

This project was mainly carried out in 1996 SEAT Leon Cupra and SEAT Ibiza Cupra were popular cars of that time.
SEAT was also very active in motorsport during this period. Cupra models, SEAT He also represented on race tracks.
The name is based on these race tracks.

The full meaning of Cupra is: ‘Cup racing’. Cupra defines its name as follows:
”Our name goes back to our roots in motorsport; A combination of the words ‘Cup’ and ‘Race’.”
So what does the logo mean?

The brand’s logo contains two symmetrical letters C, intertwined. SEAT color and upholstery department manager Jordi fontabout the meaning of the logo: “This design is much more than just a logo, it is actually more of a symbol. It symbolizes the sense of belonging of the Cupra world. The stand, courage and fearlessness of tribal societies were a model in the inverted triangle design.” he says.
Cupra has been an independent brand since 2018.
Even though SEAT and Cupra share the same platforms, technologies and factories in the vehicle development process, Cupra is no longer a sub-brand of Seat, but an independent brand. However, Cupra is still the parent company of SEAT. Part of the Volkswagen Group.
Sources: Cupra, Doğuş Oto
You can also browse similar content:
Follow Webtekno on X and don’t miss the news