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The premium sector of the Russian car market has suffered more than others from sanctions, although, now that it is empty, it is already beginning to acquire new
The hysteria of Mercedes-Benz, which literally “threw” its customers and dealers, caused resentment against all German brands in the hearts of Russian motorists. Despite the relative calm around BMW and the impenetrable silence of Audi, the most valuable and solvent customer is starting to distance itself from German brands. The same goes for connoisseurs of “supertoyota” – that is, Lexus.
The reason for the flight of the most devoted fans is simple and lies in the lack of a warranty and spare parts that actually limit the operation of the car. After all, even if such a car is in your conditional garage, any emergency situation with it can turn expensive transportation into a joke. And – for months, if not for years.
So, the owners of high needs and fat wallets, who still need to be able to surprise and attract, reached out to the salons of Chinese brands rich not only in cars and everything necessary for their maintenance, but also in other components of a premium brand.
“We noticed an extremely curious trend that we had never encountered before. By buying “Chinese”, our customers “in compensation” actually pass on new cars of German and Japanese top brands. We’ve had cases, and more than one, where we not only gave the buyer a new Exeed VX, but paid on top of it because, say, they traded in a one-year-old or two-year-old BMW crossover, – told she the AvtoVzglyad portal at the Exeed car dealership “GK Avtoclass” in Tula.
In particular, according to our interlocutor, BMW X6, Lexus RX and GX, several Mercedes-Benz cars are rented trade-in – all in order to switch to a brand new Exeed. And then, when they come for service, the freshly baked “sinners” share exclusively positive emotions and a firm belief that the change of car was successful and profitable.
Exeed, the premium division of Chery, pleases its customers with free seasonal tire fitting and other car “goodies”, and also periodically invites you to various events related to the Moscow Conservatory. After all, the brand is also actively developing the social direction of its activities, helping the great concert hall of the capital and the university in the search and purchase of rare musical instruments.
The hysteria of Mercedes-Benz, which literally “threw” its customers and dealers, caused resentment against all German brands in the hearts of Russian motorists. Despite the relative calm around BMW and the impenetrable silence of Audi, the most valuable and solvent customer is starting to distance itself from German brands. The same goes for connoisseurs of “supertoyota” – that is, Lexus.
The reason for the flight of the most devoted fans is simple and lies in the lack of a warranty and spare parts that actually limit the operation of the car. After all, even if such a car is in your conditional garage, any emergency situation with it can turn expensive transportation into a joke. And – for months, if not for years.
So, the owners of high needs and fat wallets, who still need to be able to surprise and attract, reached out to the salons of Chinese brands rich not only in cars and everything necessary for their maintenance, but also in other components of a premium brand.
“We noticed an extremely curious trend that we had never encountered before. By buying “Chinese”, our customers “in compensation” actually pass on new cars of premium German and Japanese brands. We’ve had cases, and more than one, where we not only gave the buyer a new Exeed VX, but paid on top of it because, say, they traded in a one-year-old or two-year-old BMW crossover, – told she the AvtoVzglyad portal at the Exeed car dealership “GK Avtoclass” in Tula.
In particular, according to our interlocutor, BMW X6, Lexus RX and GX, several Mercedes-Benz cars are rented trade-in – all in order to switch to a brand new Exeed. And then, when they come for service, the freshly baked “sinners” share exclusively positive emotions and a firm belief that the change of car was successful and profitable.
Exeed, the premium division of Chery, pleases its customers with free seasonal tire fitting and other car “goodies”, and also periodically invites you to various events related to the Moscow Conservatory. After all, the brand is also actively developing the social direction of its activities, helping the great concert hall of the capital and the university in the search and purchase of rare musical instruments.
Source: Avto Vzglyad
Donald Salinas is an experienced automobile journalist and writer for Div Bracket. He brings his readers the latest news and developments from the world of automobiles, offering a unique and knowledgeable perspective on the latest trends and innovations in the automotive industry.
