April 23, 2025
Science

Streaming vs. Pay TV: Which is More Profitable in 2022?

  • May 16, 2022
  • 0

Brazil is the second country to consumes more movies and series via streaming worldwide, second only to New Zealand. Popularization of this type of service in the country

Streaming vs. Pay TV: Which is More Profitable in 2022?

Brazil is the second country to consumes more movies and series via streaming worldwide, second only to New Zealand. Popularization of this type of service in the country is expressed in figures: about 64.58% signs of population at least one streaming service, which is 55.68% higher than the world average, according to a Finder survey. Anatel’s data shows that the gradual change in the consumption of audiovisuals by Brazilians is supported by Anatel’s data. 1.4 million of people canceled a subscription to a TV service only in 2021.

The migration of the pay TV + internet + landline and mobile combination has been constant in recent years, accelerated by the Covid pandemic. But the question remains: Is it better to subscribe to more than one streaming show in 2022, or is it better to opt for traditional pay TV?

STREAMING POPULARIZATION IN BRAZIL

First, before the streaming model arrived in Brazil, pay TV had a lot of power in the market. This is because it brought hundreds of channels and, in some plans, the Internet as well as a landline. A few years later clear bought network and Alive bought GVTand so they began to add to traditional plans mobile connection combo and switch to fiber optic internet (since almost no one uses a landline phone).

This combination became very attractive for the scenario at the time, as the user did not need to resort to different companies to rent internet, pay mobile phone bills, have a TV plan, etc. All services were bundled into one subscription. However, the price of these packages was not at all cheap – in fact, still not cheap. As a result, companies had to negotiate in order not to lose subscribers, so whenever you try to cancel such a plan, the company offers discounts, adds more channels to the plan, or gives promote growth in the Internet.

But a few years ago, it became possible to subscribe to a video service cheap who offered you content on demand. The introduction of these new streaming services brought two huge benefits: the ability to Watch what you want, when you want it’s from pay more affordable price.


Netflix pioneered the format in Brazil, with an extensive content library and low-cost subscription offerings.

In 2011, in particular, the network hulu started bringing exclusive content to the US. In Brazil, this year was marked by the arrival Netflix. As this consumption model caught the market’s attention, more exclusive products began to be produced, and studios such as Disney and Paramount began to create their own applications. In addition, channels such as HBO and Star+ (formerly FOX) have also created their platforms to attract subscribers and collect their content in one place to beat the competition.

05/12/2022 at 11:15
News

While Netflix lost subscribers, Disney+ gained another 7,000…

The company says it is gaining more and more subscribers


Continuation after commercial


race for streams” resulted in much of the content that was previously available on Netflix to begin to “come back” to those who had the rights. So Disney-owned products moved to Disney+, HBO series moved to HBO Max, and so on.

Today in Brazil we can count about 7 main streaming services, namely: Netflix, HBO Max, Star+, Disney+, Amazon Prime Video, Globoplay and Apple TV+. Not to mention the possibility of subscribing to other additional channels that the platforms offer in their own ecosystem, such as sports broadcasts.

Not to mention the channels of the SmartTV brands themselves. LG and Samsung, for example, already have their own ecosystems and Internet TV channels, creating another entertainment option in Brazil. Another point to mention is that there are sports-focused subscriptions like NBA, basketball and NFL, college football apps.

SAVINGS ON EXCHANGE SERVICES

With so many options, it’s even hard to choose which streaming service to subscribe to. In addition to the amount of content, each platform and studio has a different offer and price. But how much does it cost if you subscribe to an internet plan and 4 more streams? Pay TV worth leaving?

First, to illustrate the exchange of a traditional TV subscription for streaming, we gave the example of a Mundo Conectado editor who in 2020 paid BRL 328.00 through a combo of a TV with 30 MB of Internet and a landline. In addition, he was already a user of Netflix, Prime Video (via an Amazon subscription), and Apple TV+ (via an Apple One subscription). By adding a TV combo with three streaming services, the bill went from 400 brazilian reais.

In the year of the pandemic, our editor canceled the package and signed a 300 mb fiber optic internet. Today, in total, he spends approx. 305 reais for high-quality internet and 7 streaming services (combo of Netflix, HBO Max, Star+ and Disney+, Prime Video, Apple TV+ and Paramount+).

SUBSCRIPTION PROFILES AND PRICES

Below we indicate some combinations of subscriptions based on the possible consumption profiles of users and the collection of the main streams in the market. Always remember that services may run promotions and special combos in addition to those listed here!

SPORTS COMPLEX – 82.80 reais

For those who are fond of sports, the best option would be to sign Star+ (which gives you access to ESPN and FOX live sports) and Globoplay with live channels (which gives you access to SporTV) or even Globoplay with live channels + Premiere for those who are fans of football.


Continuation after commercial


Given a monthly subscription without Premiere, this combo is currently available for BRL 82.80 (32.90 reais + 49.90 reais, respectively). The lowest price for this combination will be an annual subscription divided into 12 parts, which is about 70.40 reais (~ 27.50 reais + 42.90 reais respectively).

By subscribing to a sports channel today, you will pay from 99 to 165 reais, depending on the channels. Usually for this profile, the user subscribes to the basic plan + sports channels separately, which makes the final price very high.

KIDS COMPLEX – BRL 47.90

For those who have children or who like children’s content, I advise you to sign Disney+ and Paramount+. All Pixar content is available on Disney+, including many funny cartoons, Disney movies and some documentaries that kids might enjoy. Paramount+ has Nickelodeon Nick Jr series as well as classics like iCarly, SpongeBob and more.

In a month this combo goes to BRL 47.80 (27.90 reais + 19.90 reais respectively). Much cheaper than the basic plan, which costs an average of 90 reais and offers several options for children’s content. When subscribing to a Disney+ combo with Star+, the final price is BRL 65.80 (R$45.90 per combo + R$19.90 for Paramount+) and you still get shows like The Simpsons and Futurama.

HERO COMBO reais 55.80

For those looking for action, the unmistakable signs are HBO Max (which features films from Warner and DC, as well as series and character animations) and Disney+ (who owns the entire Marvel Cinematic Universe (MCU).

These two services BRL 55.80, since both are priced at the same price of 27.90 reais. And if you subscribe to Disney + in a combo with Star +, then everything BRL 73.80 (27.90 reais + 45.90 reais).

ANIMATION COMPLEX – BRL 100.70

For those who prefer animated films and series, we recommend signing Star+, HBO Max and Netflix. We offer three services in this bundle because Star+ has Fox productions while others offer very cool exclusive animations such as Cartoon Network cartoons on HBO Max and productions on atmosphere Arcane on Netflix!

The combination of these three services is a bit more expensive. 100 brazilian reais monthly. It’s R$32.90 on Star+, R$27.90 on HBO Max, and R$39.90 on the standard Netflix plan.

DRAMA COMPLEX – BRL 97.60

Another profile for subscribers may also focus on drama series or soap operas, depending largely on the subscriber’s preferred content. This is because services such as Netflix, HBO Max, Apple TV+ and Globoplay there are several original series and popular productions.

Signing 4 will cost BRL 97.60 per month (39.90 reais + 27.90 reais + 9.90 reais + 19.90 reais, respectively).

ANIME/DORAMA SET – BRL 64.90

For those who are more into Japanese anime or Asian movies and series, there is no other choice: crispy roll it’s an anime classic, even more after the catalog merged with Funimation, and Netflix have invested heavily in their own works in the genre, such as Kakegurui and All Of Us Are Dead.

Subscription to both services reserved BRL 64.90 (25.00 reais + 39.90 reais respectively) considering Crunchroll’s easiest plan and Netflix’s standard.

COMBINATION OF DOCUMENTARY FILMS AND REALITY – 38.90 reais

And, of course, there is an option for those who are more into watching documentaries or reality shows. Here we indicate Discovery+the content of which is very different from other services precisely because of documentaries, and Globoplaywhich is also more suited to this profile of a novelist and with realistic productions.

These two are out today. BRL 38.90 per month in combination with a partner subscription between the two services.

Of course, these are some of the profiles we have talked about here, because you can create your own signature combinations and confirm your preferences. How about you tell us in the comments what your consumption profile is?

SAVINGS ON SUBSCRIPTIONS

It’s no secret that some services offer consumer combos, like Disney+ with Star+ or Globoplay with Telecine. There are also streams with a broader package: we have Prime Video, which is part of Amazon Prime, and Apple TV+, which comes with Apple One. Some streams are included in postpaid or fixed internet plans, so it’s always a good idea to keep an eye on offers in your city.

But here we are going to give you another piece of advice that almost no one knows about, and this is one of the best ways to get a good discount: through Mercado Pago! Mercado Livre ranks users according to a system of points and levels. The more you use the platform to buy or sell, the more points you earn and the higher your level.

Levels range from 1 to 6. And it is at this highest level of service Disney+ and Star+ are free.. In addition, the user also has permanent discounts on other subscriptions! In him Paramount+ and HBO Max 50% off. Check out the Tier 6 benefits here.

You can only “level up” to level 5, and you need to pay to reach level 6. But look at this comparison: who is at level 3 can level up by paying BRL 34.99the cost is less than the cost of the combined monthly fee of Disney+ and Star+. Mercado Pago Level 6 subscription is currently on sale for BRL 9.90/month. The offer is valid until 31/05.

Therefore, if you are a user who makes a lot of online purchases through the Mercado Livre app, we recommend that you always keep an eye on your account in order to take advantage of these discounts. Agree, winning two streaming services is really worth it!

Source: Mundo Conectado

Leave a Reply

Your email address will not be published. Required fields are marked *