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Non-budget Jetta VA3: why the Chinese VW Polo failed in Russia

  • August 23, 2023
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Only lazy people, including high officials, do not talk about the terrible shortage of budget cars in Russia. But they do not try to explain why, for example,

Non-budget Jetta VA3: why the Chinese VW Polo failed in Russia
Only lazy people, including high officials, do not talk about the terrible shortage of budget cars in Russia. But they do not try to explain why, for example, the Chinese, who are ready to literally overwhelm us with cheap vehicles, do not do this. A vivid example of this is the Jetta VA3, which is quite capable of replacing the popular VW Polo.

In China, this car costs 890,500 “wooden” dollars in terms of our money (1 yuan = 13 rubles). It would seem: take it – I don’t want it. However, in June-July, our compatriots bought a little more than six hundred Chinese sedans.

And only because, as Aleksey Podshchekoldin, president of the Russian Automobile Dealers (ROAD) Association, emphasizes, the price today, thanks to all the tax costs we have, is 2,257,000 rubles. And how the Russian price for this “budget” is formed can be clearly seen on the slide below.

At the same time, it is not only the consumer who remains the loser: the state also loses unimaginable amounts. So, says Mr. Podshchekoldin, due to the high cost of imported vehicles, we get a small turnover. Which, as a result, has an extremely damaging effect on the state budget, which our authorities supposedly monitor day and night.

In fact, the payments that would have come to the treasury from commercial structures in the form of taxes on the 2 to 3 million cars (even cheap ones) they sold, far exceeded the amounts they received in the form of horse fees. , excise, excise, certificates.

But it seems that the responsible “coats” responsible in the government of the Russian Federation, including for the domestic car market, did not and do not have a real, thoughtful, balanced strategy for its resuscitation. Just as the citizens of the Russian Federation simply do not have money to buy new wheels.

According to the ROAD, the average price of a new car today is 2,680,000 ₽, while that of a used car is 1,300,000. 438,054 units in 2023.

In other words, if you believe in the axiom that the market itself puts everything in its place, then the average price of a new car today should not exceed the 1.3 million euros that citizens easily part with on the “secondary market”. But do they also understand this in the same Ministry of Industry and Commerce, whose representatives were frankly afraid to meet real market players as part of some business conferences held under MIMS-2023? Obviously not…

  • WAY slide.
  • WAY slide.

In China, this car costs 890,500 “wooden” dollars in terms of our money (1 yuan = 13 rubles). It would seem: take it – I don’t want it. However, in June-July, our compatriots bought a little more than six hundred Chinese sedans.

And only because, as Aleksey Podshchekoldin, president of the Russian Automobile Dealers (ROAD) Association, emphasizes, the price today, thanks to all the tax costs we have, is 2,257,000 rubles. And how the Russian price for this “budget” is formed can be clearly seen on the slide below.

At the same time, it is not only the consumer who remains the loser: the state also loses unimaginable amounts. So, says Mr. Podshchekoldin, due to the high cost of imported vehicles, we get a small turnover. Which, as a result, has an extremely damaging effect on the state budget, which our authorities supposedly monitor day and night.

In fact, the payments that would have come to the treasury from commercial structures in the form of taxes on the 2 to 3 million cars (even cheap ones) they sold, far exceeded the amounts they received in the form of horse fees. , excise, excise, certificates.

But it seems that the responsible “coats” responsible in the government of the Russian Federation, including for the domestic car market, did not and do not have a real, thoughtful, balanced strategy for its resuscitation. Just as the citizens of the Russian Federation simply do not have money to buy new wheels.

According to the ROAD, the average price of a new car today is 2,680,000 ₽, while that of a used car is 1,300,000. 438,054 units in 2023.

In other words, if you believe in the axiom that the market itself puts everything in its place, then the average price of a new car today should not exceed the 1.3 million euros that citizens easily part with on the “secondary market”. But do they also understand this in the same Ministry of Industry and Commerce, whose representatives were frankly afraid to meet real market players as part of some business conferences held under MIMS-2023? Obviously not…

Source: Avto Vzglyad

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